Commando Sketchbook » advertising

Smartass Phones

maria — Wed, 26 Oct 2011 10:31:13 +0000

We were commissioned by our old friends at SMFB, Carl-Erik Conforto and Stig Bjølbakk, to work with them on an advertising concept for Tele2′s smartphone campaign. These little fellows emerged out of the shapes in Tele2′s own design manual, and we immediately fell in love with them. The print and television campaign is out now. The animated film is made by Toxic, and if we are lucky there will be more to come.

Type On Tracks

bjorn — Mon, 20 Sep 2010 13:01:26 +0000

Illustrations used in a campaign for NSB (Norwegian State Railways). McCann wanted a style derived from an illustration I did for the Flexus travelcard, initially commissioned by Scandinavian Design Group. It is very fulfilling when clients seize the opportunity to apply a consistent visual direction in their marketing (sounds rather obvious, but it is not as common as you might think).

The original Flexus travelcard illustration.

Heroes

bjorn — Fri, 12 Feb 2010 14:12:55 +0000

Here are some behind-the-scene shots from the photo shoot for a nationwide advertising campaign for a rather large supermarket chain. To supervise the execution of the fly kicks and one inch punches we hired the excellent martial arts instructor Mr. Simon Chilembo.

Photos: Mona Ødegård and Chris Harrison